Programs

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Entrepreneurship Program

Aimed at aspiring and current entrepreneurs, this program covers the essentials of starting, managing, and scaling a business. Participants will explore entrepreneurial mindset, opportunity identification, business planning, financial management, and growth strategies. The course includes modules on market analysis, funding and investment, operational strategies, and risk management. By blending theory with practical exercises, including business model development and pitching sessions, this program prepares participants to launch and sustain successful ventures. Guest lectures from seasoned entrepreneurs and industry experts add real-world insights to the learning experience.

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Category Management

This course teaches the fundamentals and advanced strategies of category management, focusing on how to analyze product categories, optimize assortments, and increase category profitability through collaborative retailer-supplier relationships.

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Consumer Insights and Research

This course is designed to equip participants with the tools and methodologies for conducting robust consumer research and generating actionable insights. Learn to analyze and interpret consumer behavior to drive product and marketing strategies.

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